Last updated: January 5, 2024

This document delineates the established procedures and safeguards implemented in relation to the acquisition, application, and revelation of personal information in the event of your interaction with our Service. Additionally, it apprises you of your rights to privacy and the safeguards provided to you pursuant to relevant legislation.

We undertake the processing of your Personal Data with the intent of augmenting and providing the Service. Your choice to employ the Service is deemed as your agreement to our practices concerning information, as explicated within this Privacy Policy.

Interpretation and Definitions

Interpretation

Terms defined in this document with initial capital letters are to be interpreted as set forth below. These definitions shall apply equally to both the singular and plural forms of the terms described.

Definitions

Privacy Policy Definitions

Account

An Account signifies a distinct account established for your use to access our Service or specific segments of our Service.

Business

In the context of the CCPA (California Consumer Privacy Act), Business pertains to the Company as the legal entity that accumulates personal information from Consumers and ascertains the objectives and methods of processing such personal information. This definition encompasses situations where the information is collected on the entity's behalf and where the entity, either independently or in conjunction with others, determines the processing objectives and methods, engaging in commerce within the State of California.

Company

The Company (also referred to as "We", "Us", or "Our" in this Agreement) is identified as Pufflepedia.

Data Controller

For the purposes of the GDPR (General Data Protection Regulation), the Data Controller is the Company.

Consumer

Under the CCPA (California Consumer Privacy Act), a Consumer is defined as a natural person who resides in California. According to the statute, a resident includes (1) any individual present in the USA for reasons other than a temporary or transitory purpose, and (2) any individual domiciled in the USA who is outside the USA for a temporary or transitory purpose.

Cookies

Cookies are diminutive data files placed on your computer, mobile device, or any other device by a website, which store details of your browsing history on that website among their various functions.

Country

The term Country refers to Idaho, United States.

Data Controller: Within the context of the General Data Protection Regulation (GDPR), the term 'Data Controller' denotes the Company, which may either independently or in conjunction with others, determine the objectives and methods of processing Personal Data.

Device: This term encompasses any apparatus capable of accessing the Service, including but not limited to computers, cellphones, and digital tablets.

Do Not Track (DNT): This concept, advocated by the U.S. Federal Trade Commission (FTC) among other regulatory bodies, encourages the development of a standardized protocol that would enable internet users to manage the monitoring of their online activities across various websites.

Facebook Fan Page: The Company has established a public profile on the Facebook social network named Pufflepedia, which is accessible via https://facebook.com/pufflepedia/

Personal Data: This refers to any data that pertains to an individual who can be identified or is identifiable. Under GDPR, Personal Data encompasses any information related to an individual, such as name, identification number, location data, online identifiers, or to specific attributes of the physical, physiological, genetic, mental, economic, cultural, or social identity of that individual. In the context of the California Consumer Privacy Act (CCPA), Personal Data includes any information that identifies, relates to, describes, is capable of being associated with, or could be reasonably linked, directly or indirectly, with an individual.

Sale: As defined by the CCPA, 'Sale' involves the act of selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating a consumer's personal information by the Company to another business or third party, in exchange for monetary or other valuable consideration.

Service: This term refers to the Website operated by the Company.

Service Provider: A Service Provider is any natural or legal person who processes data on behalf of the Company. This includes third-party entities or individuals engaged by the Company to facilitate the Service, provide the Service on the Company's behalf, perform services related to the Service, or assist the Company in evaluating how the Service is utilized. For GDPR purposes, Service Providers are classified as Data Processors.

Usage Data: This encompasses data that is collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

Website: The term 'Website' refers to Pufflepedia, which can be accessed at https://www.pufflepedia.com

You: This term identifies the individual utilizing or accessing the Service, or the company, or other legal entity on behalf of which such individual is utilizing or accessing the Service.

Under the GDPR, 'You' may be recognized as the Data Subject or User, as you are the individual making use of the Service.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

Personal Data pertains to any data that is associated with an identifiable individual. In the context of the GDPR, Personal Data includes any information related to an individual, such as a name, identification number, location data, online identifier, or to one or more elements specific to the physical, psychological, genetic, mental, economic, cultural, or social identity of that person.

Under the California Consumer Privacy Act (CCPA), Personal Data encompasses any information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with an individual.

During the use of Our Service, we may request that you provide us with certain identifiable information that can be utilized to contact or identify you. This may include, but is not limited to:

  • Email address
  • First name and last name
  • Phone number
  • Address, State, Province, ZIP/Postal code, City
  • Usage Data

Usage Data

Usage Data is gathered automatically when utilizing the Service. This data may include details such as your Device's Internet Protocol (IP) address, browser type and version, the pages of our Service that you visit, the date and time of your visit, the amount of time spent on those pages, unique device identifiers, and other diagnostic data.

When the Service is accessed via a mobile device, we may automatically collect information including, but not limited to, the type of mobile device you use, your mobile device's unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile internet browser you use, unique device identifiers, and other diagnostic data.

Additionally, we may collect information that your browser sends whenever you visit our Service or when you access the Service through a mobile device.

Tracking Technologies and Cookies

We employ Cookies and similar tracking technologies to monitor activity on Our Service and retain certain information. These technologies may include beacons, tags, and scripts to gather and track information and to enhance and analyze Our Service. The tracking technologies we use include:

  • Cookies or Browser Cookies. A cookie is a small file placed on your Device. You can set your browser to refuse all Cookies or to signal when a Cookie is being sent. However, if you do not accept Cookies, you may not be able to use some parts of our Service. Unless you have adjusted your browser setting to refuse Cookies, our Service may utilize Cookies.
  • Flash Cookies. Some features of our Service may use local stored objects (or Flash Cookies) to collect and store information about your preferences or your activity on our Service. Flash Cookies are managed differently than browser settings for Cookies. For more information on how to delete Flash Cookies, please refer to the guide "Where can I change the settings for disabling, or deleting local shared objects?" available at Adobe's Flash Player Help.
  • Web Beacons. Parts of our Service and certain emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that enable the Company to, for example, count users who have visited those pages or opened an email, and for other related website statistics (e.g., recording the popularity of a certain section and verifying system and server integrity).

Cookies can be categorized as "Persistent" or "Session" Cookies. Persistent Cookies remain on your personal computer or mobile device when you go offline, while Session Cookies are deleted as soon as you close your web browser. To learn more about cookies, visit the Privacy Policies website article.

We utilize both Session and Persistent Cookies for the following purposes:

  • Necessary / Essential Cookies
    • Type: Session Cookies
    • Administered by: Us
    • Purpose: These Cookies are crucial for providing you with services available through the Website and to enable you to use some of its features. They assist in authenticating users and preventing fraudulent use of user accounts. Without these Cookies, the services you have requested cannot be delivered, and we use these Cookies solely to provide you with those services.
  • Cookies Policy / Notice Acceptance Cookies
    • Type: Persistent Cookies
    • Administered by: Us
    • Purpose: These Cookies determine if users have consented to the use of cookies on the Website.
  • Functionality Cookies
    • Type: Persistent Cookies
    • Administered by: Us
    • Purpose: These Cookies allow us to remember choices you make when you use the Website, such as your login details or language preference. The aim of these Cookies is to provide you with a more personalized experience and to prevent you from having to re-enter your preferences every time you use the Website.
  • Tracking and Performance Cookies
    • Type: Persistent Cookies
    • Administered by: Third-Parties
    • Purpose: These Cookies are used to track information about traffic to the Website and how users interact with the Website. The information collected through these Cookies may directly or indirectly identify you as an individual visitor because the data collected is typically linked to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new pages, features, or new functionality of the Website to see how our users respond to them.
  • Targeting and Advertising Cookies
    • Type: Persistent Cookies
    • Administered by: Third-Parties
    • Purpose: These Cookies track your browsing habits to enable us to display advertising that is more likely to be of interest to you. They gather information about your browsing history to categorize you with other users who have similar interests. With our permission, third-party advertisers can place Cookies to present adverts that we believe will be relevant to your interests while you are on third-party websites.

For more detailed information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy or the Cookies section of our Privacy Policy.

Utilization of Personal Data

The Company is committed to the responsible management of Personal Data and may utilize such information for the following purposes:

  • Service Provision and Maintenance: To facilitate the operation and monitoring of our Service.
  • Account Management: To oversee your registration as a user, enabling access to the Service's features as a registered user.
  • Contractual Performance: To fulfill our obligations under contracts for products, items, or services procured by you, or any other agreements entered into through our Service.
  • Communication: To engage with you via email, phone calls, SMS, or other electronic methods such as mobile app notifications for updates or information pertinent to the services or products you utilize, including necessary security updates.
  • Informational Updates: To provide updates on new offerings, promotions, and events related to goods, services, or events similar to those previously purchased or inquired about, subject to your preference for receiving such communications.
  • Request Fulfillment: To respond to and manage your inquiries and requests directed to the Company.
  • Targeted Advertising: To personalize and measure the effectiveness of advertising based on your interests and/or location, in collaboration with third-party vendors.
  • Business Transactions: In the event of mergers, divestitures, restructurings, dissolutions, or asset sales, your Personal Data may be used as part of the transferred assets.
  • Additional Purposes: For data analysis, trend identification, promotional campaign effectiveness, and enhancement of our Service, products, marketing strategies, and overall user experience.

Disclosure of Personal Information

Your personal information may be shared under the following circumstances:

  • With Service Providers: To facilitate the analysis and monitoring of our Service usage, support maintenance, conduct advertising, process payments, and communicate with you.
  • During Business Transfers: In the context of mergers, asset sales, financing, or acquisitions, your personal information may be transferred or shared.
  • With Affiliates: Information may be shared with our affiliates, who are bound by this Privacy Policy. Affiliates encompass our parent company, subsidiaries, joint venture partners, and other entities under common control.
  • With Business Partners: To offer you specific products, services, or promotions.
  • With Other Users: When you interact in public areas or share personal information, it may be accessible to all users and could be distributed outside the platform.
  • With Your Consent: Your personal information may be disclosed for any other purpose, provided you have given explicit consent.

Data Retention Policy

The Company is committed to maintaining the integrity and confidentiality of your personal data. In accordance with our Privacy Policy, your personal data will be retained only for the duration necessary to fulfill the objectives outlined therein.

We will preserve your personal data to the extent that it is requisite for us to adhere to our legal responsibilities, such as when retention is mandated by law, as well as to resolve disputes, and uphold our legal agreements and policies.

Furthermore, the Company will retain usage data for the purpose of conducting internal analyses. Typically, usage data is kept for a shorter interval, unless it is utilized to enhance the security or functionality of our service, or when we are bound by legal obligations to retain the data for more extended periods.

Retention and Transfer of Personal Data

The Company acknowledges the importance of safeguarding your Personal Data. The processing of your information, inclusive of Personal Data, is conducted at the Company's operational headquarters and at locations where the engaged processing parties are situated. Consequently, your information may be subject to transfer across state, provincial, or international borders to computers outside your governmental jurisdiction. It is important to note that data protection laws in these various jurisdictions may not be equivalent to those in your own.

By consenting to this Privacy Policy and providing your information, you are expressly agreeing to such transfers.

The Company is committed to implementing all reasonable measures to ensure that your Personal Data is managed securely and in alignment with the stipulations of this Privacy Policy. We assure you that transfers of your Personal Data will only occur to entities and countries that have established adequate data protection measures, including robust security protocols for your data and other personal information.

Disclosure of Personal Data

Business Transactions

In the event that the Company engages in a merger, acquisition, or asset sale, your Personal Data may be subject to transfer. We commit to providing advance notice prior to your Personal Data being transferred and falling under a different Privacy Policy.

Law Enforcement

The Company may be compelled to disclose your Personal Data when legally mandated or in response to valid demands from public authorities, such as courts or government entities.

Compliance with Legal Requirements

The Company reserves the right to disclose your Personal Data should it be necessary to:

  • Fulfill a legal obligation
  • Protect and safeguard the rights or property of the Company
  • Prevent or investigate potential misconduct in relation to the Service
  • Ensure the safety of the Service's users or the public
  • Guard against legal liabilities

Security of Your Personal Data

The safeguarding of your personal data is of paramount importance to us. However, it is important to acknowledge that no method of transmission over the internet or electronic storage system can be guaranteed to be completely secure. Despite this, we are committed to employing commercially reasonable measures to ensure the protection of your personal data. Please be aware that while we endeavor to provide robust security, absolute security cannot be assured.

Detailed Information on the Processing of Your Personal Data

Our service providers may require access to your personal data. These third-party entities are responsible for collecting, storing, utilizing, processing, and transferring information related to your interactions with our service. They carry out these activities in alignment with their own privacy policies. We engage with these providers under the expectation that they will uphold a level of data protection that aligns with our standards of privacy and security.

Analytics

Our company employs the expertise of third-party service providers to conduct thorough monitoring and analysis of the usage patterns within our Service.

Google Analytics

Google Analytics is a premier web analytics service provided by Google, designed to track and report on website traffic. Google collects data to observe and scrutinize the use of our Service, and this information may be integrated with other Google services. In its capacity, Google may leverage this data to enhance and tailor the advertisements within its own advertising network.

Should you wish to maintain privacy regarding your activity on our Service, you have the option to opt out. This can be achieved by installing the Google Analytics Opt-out Browser Add-on, which inhibits the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information about visit activity with Google Analytics.

For a comprehensive understanding of Google's privacy practices, we encourage you to review the Google Privacy & Terms web page: Google Privacy & Terms.

Advertising Policy

In our commitment to sustain and enhance the quality of our Service, we engage with Service Providers to display advertising content to our users. This is a fundamental aspect of our business model that assists in supporting and maintaining our Service.

Google AdSense & DoubleClick Cookie

We collaborate with Google, a reputable third-party vendor, which utilizes cookies to present advertisements on our Service. The utilization of the DoubleClick cookie by Google allows for the delivery of ads that are tailored to our users' interests, based on their previous interactions with our Service and other websites across the Internet.

Should you wish to withdraw from the use of the DoubleClick Cookie for interest-based advertising, we respect your decision and provide you with the option to opt out. This can be done by visiting the Google Ads Settings page at http://www.google.com/ads/preferences/.

Email Marketing

Your personal data may be utilized to send you newsletters, marketing materials, and other information that could be relevant to your interests. Our commitment to your privacy and the control you have over your personal information is paramount.

Should you decide at any point that you no longer wish to receive such communications, you have the full freedom to opt out. This can be done by simply clicking the unsubscribe link provided in any of our emails, or by directly contacting our support team.

To ensure the efficiency and security of our email marketing campaigns, we have partnered with reputable Email Marketing Service Providers. Currently, we are utilizing Active Campaign for this purpose.

For a comprehensive understanding of how your data is handled by Active Campaign, we encourage you to review their Privacy Policy, available at: Active Campaign Privacy Policy.

Payment Processing

We offer various paid products and/or services within our Service. For payment processing, we engage the services of reputable third-party providers.

Please be assured that we do not retain or collect your payment card details. Such sensitive information is directly transmitted to our third-party payment processors, and their handling of your personal data is strictly governed by their respective Privacy Policies.

Our payment processors are compliant with the Payment Card Industry Data Security Standard (PCI-DSS), which is upheld by the PCI Security Standards Council. This council represents major credit card companies, including Visa, Mastercard, American Express, and Discover. Adherence to the PCI-DSS ensures the secure management of payment information.

Stripe

For your convenience, the Privacy Policy can be viewed at https://stripe.com/us/privacy

Behavioral Remarketing

Our company employs remarketing services to engage with you through targeted advertising after you have accessed or visited our Service. Utilizing both cookies and non-cookie technologies, we collaborate with our third-party vendors to recognize your device and analyze your interaction with our Service. This data-driven approach enables us to enhance our Service offerings to better align with your interests and to present you with advertisements that are more relevant to your preferences.

These third-party vendors are responsible for collecting, storing, processing, and transferring information regarding your activities on our Service, all in adherence to their respective Privacy Policies. The purpose of this data handling is to:

  • Measure and analyze traffic and browsing activity on our Service.
  • Display advertisements for our products and/or services on third-party websites or applications.
  • Evaluate and improve the effectiveness of our advertising campaigns.

Please be aware that some third-party vendors may deploy non-cookie technologies that are not affected by browser settings configured to block cookies. Consequently, your browser may not be able to prevent such technologies. However, you can exercise control over the collection and use of your information for interest-based advertising by utilizing the following third-party tools:

Additionally, you may choose to opt-out of all personalized advertising by activating privacy features on your mobile device, such as 'Limit Ad Tracking' (iOS) or 'Opt Out of Ads Personalization' (Android). For further guidance, please consult your mobile device's Help system.

In certain instances, we may share hashed email addresses or other online identifiers collected on our Service with these third-party vendors. This sharing facilitates the recognition of your device by our vendors, enabling the delivery of ads across various devices and browsers. For detailed information on the technologies used by these vendors and their cross-device capabilities, please refer to each vendor's Privacy Policy.

Google Ads (AdWords)

Twitter

Facebook

Pinterest

Legal Basis for Processing Personal Data under GDPR

In compliance with the General Data Protection Regulation (GDPR), our organization processes Personal Data under the following lawful conditions:

Legitimate Interests: Processing is necessary for the legitimate interests pursued by our organization, except where such interests are overridden by your interests or fundamental rights and freedoms.

Public Interest: Processing is connected to a task performed for the public good or in the exercise of official authority vested in our organization.

Protection of Vital Interests: It is crucial to process Personal Data to protect the vital interests of you or another individual.

Legal Obligation: Processing is required for us to comply with our legal responsibilities.

Contractual Necessity: The provision of Personal Data is essential for the execution of a contract to which you are a party, or in order to take steps at your request prior to entering into a contract.

Consent: You have explicitly consented to the processing of Personal Data for one or more specified objectives.

Should you require further clarification regarding the specific legal ground applicable to the processing of your data, including whether the provision of Personal Data is a statutory or contractual requirement, or a necessity to enter into a contract, please do not hesitate to contact us.

Your Rights under the GDPR

Our organization is committed to upholding the confidentiality of your Personal Data and ensuring you are able to exercise your rights granted by the GDPR:

  • Right of Access: You are entitled to request access to your Personal Data, as well as to seek to update, or request the deletion of your information. Where possible, you can perform these actions within the account settings section of our service. If you are unable to do so, please contact us for assistance. This also enables you to obtain a copy of the Personal Data we retain about you.
  • Right to Rectification: Should any Personal Data we hold be incomplete or inaccurate, you have the right to request its correction.
  • Right to Object: You have the right to object to our processing of your Personal Data based on our legitimate interests, particularly if something in your specific situation prompts this objection. You also have the right to oppose the processing of your Personal Data for direct marketing purposes.
  • Right to Erasure: You may request the deletion of your Personal Data when there is no compelling reason for its continued processing.
  • Right to Data Portability: Upon request, we will provide your Personal Data to you or a third party of your choice in a structured, commonly used, machine-readable format. Note that this right applies only to automated information for which you initially provided consent or that we processed in fulfillment of a contract with you.
  • Right to Withdraw Consent: At any time, you may withdraw your consent for the processing of your Personal Data. Please be aware that this may affect our ability to deliver certain functionalities of the service to you.

For any inquiries or requests regarding your Personal Data and rights under the GDPR, please contact our Data Protection Officer.

Exercise of Your GDPR Data Protection Rights

You are entitled to exercise your rights of access, rectification, cancellation, and opposition in accordance with the General Data Protection Regulation (GDPR). To initiate this process, please contact us directly. Be advised that we will require you to verify your identity prior to responding to your requests, to ensure the security and privacy of your personal data.

Upon receipt of your request, we will endeavor to respond promptly and accommodate your needs to the best of our ability.

Furthermore, should you have concerns regarding our collection and use of your personal data, you possess the right to lodge a complaint with a Data Protection Authority. Residents within the European Economic Area (EEA) seeking further information on these matters are encouraged to contact their local data protection authority.

Facebook Fan Page

Data Controller for the Facebook Fan Page

The Company serves as the Data Controller for personal data collected during your interaction with our Service. In our capacity as the operator of the Facebook Fan Page located at https://www.facebook.com/pufflepedia, we act as Joint Controllers alongside Facebook, the provider of the social network platform.

In accordance with our commitment to transparency and data protection, the Company has established agreements with Facebook that outline the usage terms of the Facebook Fan Page. These terms are largely informed by the Facebook Terms of Service.

For comprehensive details on Facebook's data handling practices, we encourage you to review the Facebook Privacy Policy. Should you have any inquiries regarding the management of personal data by Facebook, you may contact them directly online or via post at the following address:

Facebook, Inc.ATTN: Privacy Operations1601 Willow RoadMenlo Park, CA 94025United States

Facebook Fan Page and Insights Analysis

In the administration of our Facebook Fan Page, we leverage the Facebook Insights feature to gather anonymized statistical data concerning our audience. This is conducted in strict compliance with the General Data Protection Regulation (GDPR) to ensure the privacy and protection of user data.

To facilitate this analysis, Facebook deploys a cookie on the device of each visitor to our Fan Page. This cookie is equipped with a unique identifier and is programmed to remain active for a two-year duration unless it is removed prior to the expiration of this term.

The data harvested by the cookie, which includes interactions with Facebook services and those offered by entities within the Facebook community as well as external companies utilizing Facebook services, is received, recorded, and processed by Facebook.

For a comprehensive understanding of Facebook's data privacy protocols, we encourage a review of their Privacy Policy, which can be accessed at the following link: Facebook Privacy Policy.

We remain committed to maintaining transparency and upholding the highest standards of data privacy for our users.

California Consumer Privacy Act (CCPA) Notice

This Privacy Notice for California Residents is an integral supplement to our existing Privacy Policy. It is specifically tailored to address the requirements of the California Consumer Privacy Act (CCPA) and applies exclusively to visitors, users, and any individuals residing in the State of California.

Categories of Personal Information Collected

In compliance with the California Consumer Privacy Act (CCPA), we diligently manage the collection of personal information that can be used to identify, relate to, describe, reference, associate with, or could be reasonably linked, directly or indirectly, to a specific consumer or device. Below is an outline of the types of personal information we may have collected from California residents in the preceding twelve (12) months.

Please be advised that the categories and examples enumerated are consistent with those defined by the CCPA. This disclosure does not necessarily confirm the collection of all types of information listed but indicates our good faith belief, based on our knowledge, that we may have collected information from these categories. For instance, we only gather certain types of personal information if it is directly provided to us by you.

Category A: Identifiers

Examples: Real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, driver's license number, passport number, or other similar identifiers.

Collected: Yes

Category B: Personal Information as per the California Customer Records Statute (Cal. Civ. Code § 1798.80(e)).

Examples: Name, signature, Social Security number, physical characteristics, address, telephone number, insurance policy number, education, employment history, bank account number, credit card number, medical information, or health insurance information. This category may overlap with others.

Collected: Yes

Category C: Protected Classification Characteristics under California or Federal Law.

Examples: Age, race, color, ancestry, national origin, citizenship, religion, marital status, medical condition, disability, sex, sexual orientation, veteran status, genetic information.

Collected: No

Category D: Commercial Information

Examples: Records of personal property, products or services purchased, obtained, or considered. Collected: Yes

Category E: Biometric Information

Examples: Fingerprints, faceprints, voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data. Collected: No

Category F: Internet or Other Similar Network Activity

Examples: Interactions with our website or advertisements.

Collected: Yes

Category G: Geolocation Data

Examples: Approximate physical location.

Collected: No

Category H: Sensory Data

Examples: Audio, electronic, visual, thermal, olfactory, or other sensory information.

Collected: No

Category I: Professional or Employment-Related Information

Examples: Current or past job history or performance evaluations.

Collected: No

Category J: Non-Public Education Information (as per the Family Educational Rights and Privacy Act)

Examples: Education records directly related to a student maintained by an educational institution or party acting on its behalf.

Collected: No

Category K: Inferences Drawn from Other Personal Information

Examples: Profiles reflecting a person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

Collected: No

Exclusions Under CCPA

The CCPA does not consider the following as personal information:

Personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver's Privacy Protection Act of 1994.

Health or medical information protected by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) or clinical trial data.

Information outside the scope of the CCPA, such as:

Deidentified or aggregated consumer information.

Publicly available information from government records.

Sources of Personal Information

We acquire personal information through various means, as outlined below. This information is essential for delivering and enhancing the services we provide to you.

Direct Sources

  • From Your Direct Interactions: This includes information that you voluntarily provide by filling out forms on our service, expressing preferences, or making purchases. Such direct engagement is a primary source of data collection.

Indirect Sources

  • Observational Data: We gather information indirectly through your interactions with our service. This may include data on how you navigate and utilize the features we offer.

Automated Collection

  • Through Technology: Information is automatically collected via cookies and similar technologies deployed by us or our service providers as you use our service. This method allows for a seamless and personalized user experience.

Third-Party Service Providers

  • External Partnerships: We receive personal information from third-party vendors who assist us in various capacities. These include, but are not limited to, service providers that:
    • Analyze and monitor the use of our service
    • Deliver advertisements on our platform
    • Provide targeted advertising campaigns
    • Process payments
    • Offer additional services that enhance your experience with our service

We are committed to maintaining the highest standards of privacy and data integrity. Rest assured that the collection and use of personal information are conducted with the utmost professionalism and in compliance with applicable laws and regulations.

Utilization of Personal Information for Business and Commercial Objectives

In accordance with the California Consumer Privacy Act (CCPA), we may utilize or disclose personal information collected for designated "business purposes" or "commercial purposes." The following are illustrative examples of such purposes:

  • To facilitate the operation of our Service and to deliver the Service to you.
  • To offer support and address your inquiries, including the investigation and resolution of your concerns, as well as to enhance the quality of our Service.
  • To fulfill the objectives for which you provided the information. For instance, if you divulge your contact details to pose a question regarding our Service, we will employ that personal information to address your query. Should you submit your personal information for the acquisition of a product or service, we will utilize that information to execute your payment and oversee the delivery process.
  • To comply with requests from law enforcement and adhere to the mandates of applicable laws, judicial orders, or government regulations.
  • As explicitly communicated to you at the point of collecting your personal information or as otherwise delineated in the CCPA.
  • For the purposes of internal administration and conducting audits.
  • To identify and safeguard against security incidents, and to prevent malicious, deceptive, fraudulent, or illegal activities, including prosecuting those accountable for such actions when necessary.

Please be aware that the examples cited above serve as illustrations and are not exhaustive. For a comprehensive understanding of how we utilize this information, you are encouraged to review the "Use of Your Personal Data" section of our documentation.

Should there be any intention to gather additional categories of personal information or to employ the personal information we have amassed for purposes that are materially different, unrelated, or incompatible with those previously described, we will undertake the necessary updates to this Privacy Policy.

Disclosure of Personal Information for Business or Commercial Purposes

In the regular course of our business operations, we may disclose certain personal information for legitimate business or commercial purposes. This disclosure aligns with our practices over the past twelve (12) months and adheres to the standards set forth by the California Consumer Privacy Act (CCPA). Below is an outline of the categories of personal information that may be involved in such disclosures:

  • Category A: Identifiers
  • Category B: Personal information as defined in the California Customer Records statute (Cal. Civ. Code § 1798.80(e))
  • Category D: Commercial information
  • Category F: Internet or other electronic network activity information

It is important to clarify that the inclusion of these categories is based on the definitions provided by the CCPA. The listing of these categories does not necessarily imply that all instances of personal information within these categories have been disclosed. Rather, it indicates our good faith belief, to the best of our knowledge, that some information from these categories may have been disclosed in accordance with our privacy practices.

Whenever we disclose personal information for a business or commercial purpose, we ensure that a contractual agreement is in place. This contract explicitly outlines the purpose of the disclosure and obligates the recipient to maintain the confidentiality of the personal information. Furthermore, the recipient is restricted from utilizing the information for any purpose other than fulfilling the terms of the contract.

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Share of Personal Information

We may disclose your personal information, as delineated in the aforementioned categories, to the following classifications of third parties:

  • Service Providers: Entities that perform services on our behalf, including, but not limited to, customer service, business analytics, marketing, and distribution of surveys.
  • Payment Processors: Organizations that manage financial transactions, ensuring the secure processing of your payments.
  • Our Affiliates: Companies that are related by common ownership or control, with whom we may share information as part of our regular business practices.
  • Our Business Partners: Trusted entities with whom we engage in joint marketing activities or collaborative business endeavors.
  • Third-Party Vendors: External service providers to whom you or your authorized agents grant permission for us to reveal your personal information, strictly for the purpose of providing you with our products or services.

Sale of Personal Information

In accordance with the California Consumer Privacy Act (CCPA), the terms "sell" and "sale" encompass a broad range of actions, including but not limited to: selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating a consumer's personal information by a business to a third party in exchange for valuable consideration. This implies that our organization may have received some form of benefit, which is not limited to monetary compensation, in exchange for sharing consumer personal information.

It is important to clarify that the categories of personal information delineated below are as defined by the CCPA. The inclusion of these categories does not necessarily indicate that all personal information within that category has been sold; rather, it signifies our good faith belief, to the best of our knowledge, that some information from the specified category may have been shared in return for value.

Within the past twelve (12) months, our organization may have sold the following categories of personal information:

Category A: Identifiers

Category B: Personal information categories as per the California Customer Records statute (Cal. Civ. Code § 1798.80(e))

Category D: Commercial information

Category F: Internet or other electronic network activity

Please be assured that any sale of personal information is conducted with the utmost professionalism and in compliance with relevant privacy laws and regulations.

We may disclose your personal information, as identified in the aforementioned categories, to the following categories of third parties:

  • Service Providers: Entities that provide services on our behalf, including but not limited to processing transactions, hosting data, and delivering content.
  • Payment Processors: Financial institutions and other parties that handle payment transactions or provide financial services that are integral to our business operations.
  • Affiliates: Our related entities and subsidiaries that may require access to personal information for business purposes and to facilitate a cohesive service experience.
  • Business Partners: Companies with whom we engage in joint marketing activities or collaborate to provide services to you.
  • Authorized Third-Party Vendors: External organizations or individuals that you or your authorized agents have permitted us to share your personal information with, in order to deliver our products or services to you.

Please be assured that any sharing of personal information is conducted in accordance with applicable laws and regulations, and with due regard for the privacy and security of your data.

Sale of Personal Information of Minors Under 16 Years of Age

We are committed to protecting the privacy of young individuals. It is our policy not to engage in the collection of personal information from minors under the age of 16 through our Service. We recognize that certain third-party websites to which we provide links may collect such information, and these sites operate under their own terms of use and privacy policies. We strongly encourage parents and legal guardians to actively oversee their children's online activities and to guide their children to refrain from providing personal information on external websites without their consent.

In compliance with legal requirements, we do not sell the personal information of consumers whom we have actual knowledge are under the age of 16, unless we have received affirmative authorization. This "right to opt-in" is applicable to consumers aged between 13 and 16, or to the parent or guardian of a consumer under the age of 13. Consumers who have granted their consent to the sale of their personal information retain the right to withdraw from future sales at any point. To exercise the right to opt-out, you or your authorized representative may submit a request to us by contacting our support team.

Should you suspect that a child under the age of 13 (or 16) has provided us with personal information, we urge you to reach out to us promptly with sufficient details to allow us to remove the information from our records.

Your Rights Under the California Consumer Privacy Act (CCPA)

As a California resident, the CCPA grants you specific rights concerning your personal information. These rights include:

The Right to Notice

You are entitled to be informed about the categories of Personal Data being collected and the purposes for which the Personal Data is utilized.

The Right to Request

The CCPA allows you to request that we provide details regarding our practices around the collection, usage, sale, disclosure for business purposes, and sharing of your personal information. Upon receiving and verifying your request, we will disclose to you:

  • The categories of personal information we have collected about you
  • The sources from which the personal information was collected
  • The business or commercial purposes for collecting or selling the personal information
  • The categories of third parties with whom we share the personal information
  • The specific pieces of personal information we have collected about you

Should there be any sale or disclosure of your personal information for business purposes, we will also inform you of:

  • The categories of personal information that were sold
  • The categories of personal information that were disclosed

The Right to Opt-Out

You possess the right to instruct us not to sell your personal information. To exercise this right, please reach out to us with your opt-out request.

The Right to Deletion

You may request the deletion of your Personal Data, with certain limitations. Once we confirm your request, we will proceed to remove your personal information from our records, and direct our Service Providers to do the same, unless an exception is applicable. We may decline your deletion request if retaining the information is imperative for us or our Service Providers to:

  • Fulfill the transaction for which the personal information was collected, deliver a good or service you requested, take actions within the scope of our ongoing business relationship with you, or otherwise perform our contract with you.
  • Detect security incidents, guard against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
  • Debug products to identify and rectify errors that impair existing intended functionality.
  • Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
  • Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
  • Conduct public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when deletion of the information may likely render impossible or seriously impair the research's achievement, if you have previously provided informed consent.
  • Enable solely internal uses that are reasonably aligned with your expectations based on your relationship with us.
  • Comply with a legal obligation.
  • Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

The Right to Non-Discrimination

You have the right not to be discriminated against for exercising any of your CCPA rights. Discrimination may include, but is not limited to:

  • Denying goods or services to you
  • Charging different prices or rates for goods or services, including the application of discounts, benefits, or penalties
  • Providing a different level or quality of goods or services to you
  • Suggesting that you may receive a different price or rate for goods or services or a different level or quality of goods or services

Exercising Your CCPA Data Protection Rights

As a California resident, you are entitled to exercise your rights under the California Consumer Privacy Act (CCPA). To initiate a request regarding your personal information, please reach out to us through the following channel:

  • By email: pufflepedia.com@gmail.com

Please note that such requests can only be made by you, or an individual duly registered with the California Secretary of State whom you have authorized to act on your behalf.

To ensure a smooth and efficient process, your request should:

  • Provide adequate information to enable us to verify your identity or your representative's identity.
  • Include a detailed description of your request, facilitating our understanding, evaluation, and prompt response.

We are unable to fulfill your request if we cannot:

  • Authenticate your identity or the authority of your representative.
  • Confirm the personal information in question pertains to you.

Upon receipt of a verifiable request, we will disclose and deliver the necessary information without charge within 45 days. If additional time is required, we may extend this period by an additional 45 days, provided we inform you in advance.

Our disclosure will encompass information collected over the 12 months preceding the receipt of your verifiable request.

In the case of data portability requests, we will provide your personal information in a format that is both accessible and facilitates the transfer of data to another entity without impediment.

Notice Regarding the Right to Opt-Out of the Sale of Personal Information

In accordance with the California Consumer Privacy Act (CCPA), you are entitled to exercise your right to opt-out of the sale of your personal information. Upon receipt and verification of a verifiable consumer request from you, we will cease the sale of your personal information.

To exercise your right to opt-out, we kindly request that you contact us directly.

Please be aware that our service providers, such as analytics or advertising partners, may deploy technology within the Service that constitutes the sale of personal information under the CCPA. Should you decide to opt-out of the use of your personal information for interest-based advertising purposes or any potential sales as outlined by the CCPA, you may do so by adhering to the instructions provided below.

It is important to note that opting out is browser-specific. Therefore, you must opt-out on each browser that you utilize.

Website

Should you wish to withdraw from receiving personalized advertisements facilitated by our Service Providers, we provide a structured process to accommodate your preferences. Please utilize the following resources to register your opt-out:

Please be aware that opting out will result in the placement of a unique cookie on your computer, which is specific to the browser you employ for the opt-out process. In the event that you switch browsers or erase the cookies maintained by your browser, it will be necessary for you to execute the opt-out procedure once more.

Mobile Device Privacy Settings

Your mobile device provides you with options to control the use of information pertaining to the applications you utilize, specifically for the purpose of receiving targeted advertising based on your interests. To exercise this control, you may:

  • Select "Opt out of Interest-Based Ads" or "Opt out of Ads Personalization" on Android devices.
  • Choose "Limit Ad Tracking" on iOS devices.

Furthermore, you have the ability to halt the collection of location data by adjusting the settings on your mobile device accordingly. It is recommended that you review your device's privacy settings to ensure they align with your personal preferences regarding ad personalization and data privacy.

"Do Not Track" Policy in Accordance with the California Online Privacy Protection Act (CalOPPA)

Our Service is currently not configured to recognize or respond to browser-initiated Do Not Track (DNT) signals, as the internet industry has not yet defined precise DNT standards, implementations, and solutions.

Nonetheless, it is important to note that third-party websites may monitor your browsing activities to tailor content and advertising that may be of interest to you. Should you visit such websites and wish to assert your privacy preferences, you are advised to configure your web browser settings accordingly. This will communicate to websites that you elect not to have your online activities tracked.

Most modern web browsers offer the option to send a DNT signal to the websites you visit. Enabling or disabling this function typically requires accessing the preferences or settings menu of your browser. For guidance on how to adjust these settings, please refer to your browser's help documentation or support resources.

Children's Privacy Policy

Our Service is not intended for individuals under the age of 13. We adhere strictly to privacy laws and regulations, and consequently, we do not knowingly gather personally identifiable information from children under 13 years of age.

In the event that a parent or guardian becomes aware that a child under their supervision has provided us with personal data, we urge them to contact us immediately. Upon notification, and if it is confirmed that we have inadvertently collected personal data from a minor without the requisite parental consent, we will take prompt action to eliminate such data from our servers.

Furthermore, should our processing activities hinge on consent as a legal basis and the jurisdiction of the user mandates parental consent, we will obtain the necessary authorization from a parent or guardian before we proceed with the collection and use of the minor's information.

Your California Privacy Rights (California's Shine the Light Law)

Pursuant to California Civil Code Section 1798, commonly referred to as California's Shine the Light law, residents of California who have an established business relationship with our company are entitled to request information annually regarding the disclosure of their Personal Data to third parties for direct marketing purposes.

Should you wish to exercise your rights under the California Shine the Light law and you are a resident of California, please feel free to reach out to us using the contact details provided below. We are committed to providing the requested information in a timely and professional manner.

California Privacy Rights for Minor Users (California Business and Professions Code Section 22581)

Pursuant to California Business and Professions Code Section 22581, residents of California who have not yet reached the age of majority and are registered users of online platforms, including websites, services, or applications, are entitled to request the deletion of content or information they have disseminated publicly. If you are a resident of California and wish to initiate such a request, please reach out to us through the contact details provided herein. It is imperative that you include the email address linked to your account for verification purposes.

Please be advised that submitting a request does not ensure the absolute or exhaustive removal of the content or information that has been made available online. Furthermore, there are specific circumstances where the law may not permit or necessitate the removal of content. We are committed to adhering to the legal framework and will guide you through the available options based on your individual case.

Our Service may feature links to external websites not under our management. Should you choose to follow a third-party link, you will be redirected to the respective site. We encourage you to thoroughly examine the Privacy Policy of each website you visit.

Please be aware that we do not exert any influence over, and consequently bear no responsibility for, the content, privacy policies, or procedures of any third-party websites or services.

Amendments to the Privacy Policy

We reserve the right to modify our Privacy Policy at our discretion. Should there be any amendments, we will ensure that these changes are communicated to you by publishing the revised policy on this webpage.

Furthermore, we will provide notification through email and/or an unmistakable notice on our Service before the changes are implemented. We will also update the "Last updated" date at the commencement of this Privacy Policy.

It is recommended that you review this Privacy Policy at regular intervals to stay informed of any modifications. Please be aware that changes become binding once they are announced on this page.

Contact Us

You can contact us if you have any questions about this Privacy Policy:

  • By email: pufflepedia.com@gmail.com